In the spirit of the brand’s 20th anniversary, the girl in Maje shakes off the naiveté, breaks tradition, reshapes rebelliousness but still keeps the flavor of French adolescence.
For FW 2018 Collection, Maje injects fascinating styles into unprecedented senses of freedom and carelessness. Maje collaborates again with the renowned actress and cello artist Ouyang Nana to present the new collection.
This fall/winter, brace yourselves for a clash of influences and moods: Maje girl has never before given such free rein to her competing desires. Whether dressing for day & night time, tailored items or evening wear, or clothes that show her feminine or masculine side... She displays the same sense of cheeky vivacity and irreverent freedom.
Ouyang Nana, as an impressively talented cellist, embodies the message of the brand's DNA; her personal and professional growth path is a journey of dreams: Nana has taken a decisive step, seeking more opportunities not only in classical music, but also in art and acting and a variety of other creative and artistic channels of expressions, perfectly catering to what Maje embraces the most: true talents and creatives across generations.
Maje girl dresses first of all for herself, to feel good about herself and to look like herself(and no one else); she is a girl in touch with her times, connected, modern, fully involved in the present moment even as she dreams of tomorrow.
No more giving in to the tyranny of fashion: she boldly asserts her own style, putting herself together herself as she sees fits.
Sporty chic energizes with urban elements, adding creativity into practical designs. Maje aims to build a bridge connecting the past and future through the new FW18 collection; not dwelling on the past achievements, but a metaphorical turning point and a record of an era resolutely turned towards the future.
This season, let’s “Dream Tomorrow” with Maje and Ouyang Nana together!